Adidas

Athletes want gear they can trust to go the distance with them. And unless you’ve ran laps in the blistering sun, did burpees with weights on your ankles or shed blood, sweat and tears for your craft… they won’t trust your opinion on the gear they should use. Why not show them a fellow athlete, in the gear they should wear?

CitiBike

The idea is to display the importance of CitiBike by connecting on a more personal level. By empathizing with the consumer, CitiBike can connect emotionally, resulting in an increase in brand recognition.

Cover Art Matters

Don’t judge a book by it’s cover, unless that book is the thumbnail for your new single on Spotify…

Gatorade

LOFT